Communicating

Pollination Campaigns offers a range of services to help organisations communicate with key stakeholders. We have a particular focus on reaching out to people from seldom listened to /hard to reach groups but we also have the experience in communicating with many other specific groups of people.
Unlike a traditional marketing approach we focus all our effort on reaching exact audiences with very specific information. This is often related to a change in law, policy or practice, and when it is vitally important that key stakeholders are informed of the change.
Our Approach
- Define: clearly who the audience is
- Refine: the most appropriate mechanism to communicate with the target audience
- Consult: the target audience to find out if the right mechanism has been chosen
- Develop: a full communication strategy that will meet the needs of an exact audience.
Pollination Campaigns works closely with The Pollen Shop in delivering high quality communication services. The Pollen Shop provides a range of high-end technical solutions and is vastly experienced at auditing communication strategies.